The global
economy is undergoing different possible and potential scenarios with respect
to monetary policy, currencies, fiscal/trade/investment/financial/regulatory
framework as well as subsequent resulting impact on macroeconomics and microeconomics.
In this context, it is important to better understand and appreciate a key role
for Sustainability.
In
conventional or traditional commercial market dynamics and segmentation,
typical components for various sectors, industries, products, and services includes,
but not limited to, Supply, Demand, Unmet Gap (demand minus supply), Elasticity
(in demand and income levels), Infrastructure (existing and planned),
Influencing Factors (political, bureaucratic, and legislative), Competition (existing
and emerging), and Alternative Market Scenarios (mercantile system vs.
structured project finance).
As global
convergence has been underway since the early 1990s between various developed
and emerging economies, there has been considerable emphasis by various
stakeholders (Governments, Corporates, Academia, Non-Profits, and Individuals) on
the important relevance and roles for Sustainability, Innovation, Social
Responsibility and Empowerment.
An essential ingredient and definitive driver which requires increased focus is Sustainability. For the last 2-3 decades, there have been multiple definitions which include; “Energy-Economy-Environment (E3)” and “People-Profits-Planet (P3)”. In due course of time, there may be many more.
During the next 2-3+ decades, for various stakeholders, Sustainability will also play a critical role in determining the interrelationship between Purchasing Power vs. Standard of Living. Inherently, the “Capacity-Ability-Affordability-Willingness-To Pay” of different wholesale and retail customers/consumers (B2B/B2C) as well as Direct-To-Customer (D2C) may be further impacted.
An essential ingredient and definitive driver which requires increased focus is Sustainability. For the last 2-3 decades, there have been multiple definitions which include; “Energy-Economy-Environment (E3)” and “People-Profits-Planet (P3)”. In due course of time, there may be many more.
During the next 2-3+ decades, for various stakeholders, Sustainability will also play a critical role in determining the interrelationship between Purchasing Power vs. Standard of Living. Inherently, the “Capacity-Ability-Affordability-Willingness-To Pay” of different wholesale and retail customers/consumers (B2B/B2C) as well as Direct-To-Customer (D2C) may be further impacted.
In
addition, current global Supply-Demand chain(s) for various products and/or
services may also be further impacted due to the key role played by
Sustainability along with Innovation, Social Responsibility, and Empowerment.
Accordingly, it will be important to monitor and further evaluate any potential transformative shifts and/or changes in conventional and traditional commercial market dynamics, segmentation and lifestyle demographics.
Accordingly, it will be important to monitor and further evaluate any potential transformative shifts and/or changes in conventional and traditional commercial market dynamics, segmentation and lifestyle demographics.
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